You already know more about business than you think.

You already know more about business than you think.

Charlee’s Lemonade is a real story about a real lemonade stand — and the business lessons hiding inside it. No jargon. Just the stuff you already kind of knew.

Charlee’s Lemonade is a real story about a real lemonade stand — and the business lessons hiding inside it. No jargon. Just the stuff you already kind of knew.

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Straight from Charlee’s notebook.

Straight from Charlee’s notebook.

People don't buy lemonade. They buy what lemonade can do for them.

Every successful business starts by solving a real problem for a real person.

You don't need a big idea. You need a real customer.

THE BOOK

What Every Entrepreneur Already Knew at Age Nine.

What Every Entrepreneur Already Knew at Age Nine.

Charlee didn’t read a business textbook. She just ran a lemonade stand — and figured out the same things every good entrepreneur eventually learns. This book walks you through her stand, her mistakes, and the lessons that stuck.

Written by Marc Compeau

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